Parents bring their kids in for eye exams but often hesitate on myopia treatment. Many don’t realize it worsens over time, and that glasses can't stop its progression—leading to stronger prescriptions and higher risks of serious eye diseases. Without proper education, they delay care and miss the opportunity to slow myopia’s progression.
You diagnose children with myopia regularly, but many parents hesitate on
treatment. Educate them effectively and increase acceptance—without extra work.
Parents Don’t Understand the Long-Term Risks of Myopia
You Don’t Have Time to Fully Explain Myopia
You Want to Educate,
Not Sell
We get it. My wife, a specialist doctor, faced the same challenge when first starting out with myopia management. In her own practice, she saw firsthand that parents didn't understand myopia and often hesitated with signing their children up for ortho-k.
Top U.S. Myopia Specialist
Owner of Monroe Eye Care
CMO at Hoot
Founder & CEO of Hoot
Ex-Pfizer
Marketing Expert
The Doctor and the Marketer found the solution: educate parents, build a bond of trust, and demonstrate expertise.
Owner of Forsight Vision, LTD &
Midwest Dry Eye Center
Medical Director of Dry Eyes
CEO of Kung Eye Center
Medical Director of
Ophthalmology
FAAO, Eye Associates
of New York
The moment a parent discovers their child has myopia, they receive a personalized video—straight from the doctor.
It’s not just information; it’s a real connection. Video builds trust, strengthens the doctor- patient bond, and ensures parents arrive already educated and confident about the options for their children.
The result? Increased show-up and sign-up rates for ortho-k, MiSight®, and other myopia management services.
The Hoot Method™ is a marketing & education automation platform that
provides a proven system to increase consultation bookings, treatment sign-ups,
and revenue through three key strategies.
Visual Aids to Show Your Expertise
Expert Language Training
Simplify Your Practice With Your Own Pre-Built Videos & Campaigns
Sample flow for Myopia Management Conversion
Parents like you, trust you and believe you're an expert when they see you on video.
Comprehensive Exam
Pre-Consultation
Consultation Day
I&R Training Videos
Automatic Follow Up
Choose between recording your own videos or selecting from our library of AI agent patient educator videos.
When parents receive clear, educational videos, they’re more likely to recognize their child’s condition, trust your expertise, and feel confident in proceeding with the recommended treatment.
Dr. Cheryl Chapman
Dr. Eric Bang
Dr. Theodore Sees
Dr. Rasraj Rana
Dr. Todd Cohan