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Tag: patient outcomes

Why Patient Education Is the Most Undermeasured Variable in Specialty Treatment Success

Specialty treatments now represent a growing share of healthcare utilization, cost, and clinical complexity. Hospitals, specialty practices, and pharmaceutical manufacturers invest heavily in innovation, access programs, care coordination, and clinical excellence. Yet one variable continues to receive disproportionately little measurement, governance, or accountability. Patient education.* Despite its central role in treatment initiation, adherence, and long-term […]

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The Role of Patient Education in Marketing Your Medical Practice

The Value of Patient Education In the healthcare industry, patient education is a powerful marketing tool that enhances your practice’s reputation and patient satisfaction. Providing clear, accessible information about conditions, treatments, and preventive care fosters patient trust and confidence in your expertise. Educated patients feel more empowered, leading to improved patient outcomes and loyalty. Empower […]

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How to Grow Your Optometry Practice: Lessons from Dr. Rhue

In a recent episode of the Marketing for Doctors podcast, host Bob Miglani sat down with Dr. Brianna Rhue, an optometrist and tech entrepreneur, to discuss her journey from being a doctor to becoming a successful entrepreneur in the optometry field. Dr. Rhue shared valuable insights and tips for doctors looking to improve their marketing […]

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