With hundreds of patients in your office each week, it is estimated that 40% of them have some form of Dry Eyes or MGD. That’s a huge, often overlooked opportunity. In this live stream, Dr. Shefali Miglani shares the exact lessons she used to grow a thriving dry eye practice. She will show you how to position yourself as an expert and not a salesperson so that you get more patients signing up for your premium treatments.

You will learn:
1. What to say in the comprehensive visit that brings them back for an OSE
2. How to show this is a medical problem; not about drops or compresses
3. How to politely close during the OSE
4. And the ONE game-changing shift that transformed her practice forever

Discover how to position yourself as an expert, use the right patient-friendly language, and train your staff with proven strategies that convert conversations into treatment sign-ups. If you’re looking to turn your practice into a thriving dry eye profit center, this session is a must-attend for any Optometrist.