At the Hoot Specialty Treatment Success Center, we study one thing relentlessly. How patients actually get educated. Not how doctors think they educate. Not how brochures promise education works. How it really happens in the real world, inside busy practices, with distracted patients, limited time, and high financial stakes. Here is the uncomfortable truth. Most […]
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If you’re a dentist or implant provider searching for ways to increase implant case acceptance, boost implant capture rates, or convert more implant consultations into scheduled treatment, you’re exactly where you need to be. This SEO-rich guide is written specifically for practices that offer dental implants and want to understand why patients hesitate and what […]
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At Hoot’s Specialty Treatment Success Center, we study one question obsessively.How do patients actually learn? Not how we hope they learn. Not how clinical workflows assume they learn. How they truly understand a diagnosis, process treatment decisions, visualize their care journey, and stay committed long enough to see real outcomes. Across hundreds of practices, thousands […]
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What’s Working for Patient Acquisition 1. Strong online reputation + review volume Patients choose doctors the same way they choose everything else by comparing ratings and reviews. 84 percent of patients check online reviews before choosing a provider, and over half read at least six. (rater8) *~40 percent have canceled or avoided an appointment because […]
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The recent live session with Dr. Hanish Patel offered a detailed look at how to build a thriving Dry Eye practice using InMode’s Envision device. Dr. Patel, who runs a leading optometry clinic in Midtown New York City, shared practical strategies for combining clinical excellence, communication, and efficient patient workflows to deliver both results and […]
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For ophthalmology practices aiming to increase premium IOL conversion rates, the key isn’t just surgical volume, it’s communication. Many patients walk into cataract consultations unaware of what a premium intraocular lens is, why it matters, and how it could improve their quality of life. This communication gap often results in missed opportunities, unasked questions, and […]
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Every day, dentists make clinically sound recommendations that patients never follow through on. The work is diagnosed. The path is clear. But something gets lost between chairside explanation and actual case acceptance. The missing link? A clear, thoughtful treatment plan that builds trust and empowers patients to move forward. A treatment plan is not just […]
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Premium intraocular lens surgery is not just a one day event. It is a process that unfolds across multiple appointments and providers. The relationship between the optometrist and the surgeon, if managed well, can make the entire journey smoother for the patient and more successful for everyone involved. To make co-management seamless, here are the […]
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It Happens Every Day The phone rings. A potential new patient is on the line. They are anxious, maybe in pain, and they finally worked up the courage to call. And then… they hang up without booking. “We get tons of calls, but not all of them turn into appointments.”Operations Manager, 7 location DSO That […]
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Most doctors think growing dry eye revenue means adding more lasers, more devices, or more treatment types. But the fastest path to real growth might already be in your office. It is not about expanding the number of services. It is about maximizing what you already have and improving the systems around patient follow-through. Why […]
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