
Why Do So Many Cataract Surgery Leads Go Unconverted?
As an ophthalmologist, you likely receive a steady flow of cataract surgery leads. These leads come from optometrist referrals, digital marketing campaigns, and word-of-mouth recommendations. However, despite this influx of potential patients, only a small percentage schedule an evaluation, and an even smaller number opt for surgery—especially when it comes to premium intraocular lenses (IOLs). […]
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