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How Video Marketing Can Transform Your Optometry Practice

Forget boring eye charts! In today’s digital age, video marketing is a secret weapon for optometry practices to skyrocket engagement, attract new patients, and build trust. In this post, we’ll break down the eye-opening power of video marketing, just like a recent webinar did for optometrists everywhere. We’ll also dive into proven strategies to create […]

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How to Medically Influence without Selling

Specialty care significantly enhances patient engagement by offering specialized and personalized care tailored to meet patients’ unique needs and interests. In a recent podcast, Dr. Sandeep Chander, an optometrist specializing in surgical optometry, myopia management, and dry eye care, shared how his focus on specialty care has allowed him to better connect with his patients […]

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How to Grow Your Optometry Practice: Lessons from Dr. Rhue

In a recent episode of the Marketing for Doctors podcast, host Bob Miglani sat down with Dr. Brianna Rhue, an optometrist and tech entrepreneur, to discuss her journey from being a doctor to becoming a successful entrepreneur in the optometry field. Dr. Rhue shared valuable insights and tips for doctors looking to improve their marketing […]

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