You can’t carry the conversation alone. No matter how well you explain the benefits of premium intraocular lenses (IOLs), patients still spend more time talking to your staff, your optometrist, or even their family than they do with you. That’s why practices that succeed with premium IOLs rely on a team-based communication strategy, not just a […]
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Your patients are talking. Not just in the exam room, but online. And what they’re saying about premium intraocular lenses (IOLs) on forums, in reviews, and on social media may be quietly undermining your conversations in clinic. Sentiment analysis research shows skepticism, confusion, and fear about self-pay lenses persist, even among well-educated patients. So how […]
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Premium intraocular lenses (IOLs) can dramatically improve visual outcomes and reduce dependence on glasses after cataract surgery. Yet many practices still struggle to communicate their value in a way that leads to patient understanding and adoption. In this article, we explore strategies backed by clinical research and industry best practices that help doctors and staff […]
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We’re excited to share that Hoot has been featured in a press release on PR Newswire, announcing the official launch of our ophthalmology platform—built specifically to help cataract surgeons increase conversions to premium intraocular lenses (IOLs) through early, automated patient education. Each year, thousands of cataract surgeries are performed, yet only a fraction of patients […]
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Ophthalmologists understand the significant advantages of premium intraocular lenses (IOLs):✅ Better vision✅ Reduced dependence on glasses✅ Improved quality of life Yet, many patients still opt for basic IOLs—even when a premium option could better suit their lifestyle. The Problem: Limited Patient Knowledge Most patients make their decision with limited knowledge. By the time they come […]
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