Blog

Building Emotional Connections in Optometry

In the field of optometry, establishing an emotional connection with patients is as essential as providing accurate diagnoses and effective treatments. Beyond the technical aspects of eye care, the way information is conveyed and the environment created can significantly impact a patient’s experience and overall well-being. The Importance of Empathy A patient’s journey with dry […]

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How to Leverage Dry Eye Treatment for Practice Growth

Dry eye disease has become a significant opportunity for optometrists to enhance their practice’s profitability while providing exceptional patient care. The Financial Benefits of Dry Eye Management By incorporating advanced dry eye treatments into their practice, optometrists can: Increase revenue: Specialty treatments like IPL and LipiFlow often command higher fees than traditional primary care services. […]

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Join Our Customer Success Team

Job Title Customer Success Manager Office Location Millstone, New Jersey (Remote Options Available) About Us Hoot is a healthcare marketing automation specialist. We empower doctors to refine their marketing strategies for specialty care treatments. Our platform seamlessly integrates with sales processes and tools, offering innovative solutions for effective, medically-focused promotions. Leveraging Hoot, we optimize social […]

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Hoot is Hiring! Become a Specialty Sales Representative (Remote friendly)

Job Title Specialty Sales Representative Office Location Millstone, New Jersey (Remote Options Available) About Hoot Hoot is a cutting-edge marketing automation platform designed specifically for doctors and healthcare professionals. We simplify and streamline marketing efforts for medical practices, allowing doctors to focus on patients while we handle their strategies. We’re committed to delivering innovative solutions […]

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How to Grow Your Optometry Practice: Lessons from Dr. Rhue

In a recent episode of the Marketing for Doctors podcast, host Bob Miglani sat down with Dr. Brianna Rhue, an optometrist and tech entrepreneur, to discuss her journey from being a doctor to becoming a successful entrepreneur in the optometry field. Dr. Rhue shared valuable insights and tips for doctors looking to improve their marketing […]

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